• Active professional athletes preparing for their career transition.

• Athletes nearing the end of their careers looking to structure their future.

• Former athletes with entrepreneurial projects.

• High-level athletes with an audience and brand image.

PHASE 1 – STRATEGIC TRAINING

An intensive program structured around seven one-hour strategic sessions, delivered individually (one-on-one), with three hours (non-cumulative) of support allocated to each session, and six months of entrepreneurial mentorship.

Each session is recorded, allowing participants to review it at their convenience.

The group (one-to-many) format is available only upon specific request.

Topics covered:

• Entrepreneurial mindset and post-career transition.

• Building a viable business model.

• Market research (France-Africa/DRC)

• Developing a structured and fundable business plan.

• Legal and financial structuring.

• Sales strategy and development.

• Strategic personal branding and image monetization.

The central pillar remains entrepreneurial branding:

• Audit and structuring of the personal brand.

• Differentiating positioning and strategic storytelling.

• Digital strategy and influencer marketing.

• Monetization (sponsorship, licensing, products, appearances, partnerships)

• Growth marketing and conversion optimization.

Objective: to transform sports reputation into a structured economic asset.

PHASE 2 – OPERATIONAL SUPPORT (12 TO 24 MONTHS)

Personalized support to move from strategy to execution.

• Creation of a holding company in France and an operational entity in the DRC.

• Optimized legal and tax structuring

• Investor-ready business plan.

• Access to financing and negotiation.

• Operational launch and initial clients.

• KPI monitoring and performance management.

• Growth, expansion, and sustainability strategies.

Each athlete benefits from an ecosystem of experts: strategists, lawyers, tax specialists, accountants, marketing specialists, financial analysts, and investors.

The program proposes an innovative structure:

• Holding company in France: asset management, brand protection, tax optimization, investor credibility

• Operational subsidiary in the DRC: production, distribution, access to the African market, social impact

This structure enables:

• Optimization of taxation and cash flow management

• Securing of assets

• Capturing growth in African markets

• Creation of jobs and a tangible socio-economic impact

The program incorporates a multi-source strategy, combining traditional, alternative, and hybrid financing:

• Structured personal investment.

• French public programs (BPI, guarantees, interest-free loans, subsidies).

• Incubation, support, and investor networking via La Porte du Futur.

• Business angels and private investors.

• Crowdfunding (equity, reward-based, participatory debt).

• Traditional bank loans and business lines of credit.

• Mezzanine debt and hybrid financing (debt + equity mix).

• Private bond financing.

• Strategic partnerships with cash advances.

• Revenue-based financing.

• Leasing, finance leases, and asset financing.

• Joint ventures and sector-specific co-investments.

Each project benefits from optimized financial structuring to:

• Maximize the chances of securing funding.

• Limit equity dilution.

• Optimize the debt/equity balance.

• Secure medium- and long-term growth.

• Strategic training duration: 7 intensive 1-hour individual sessions (recorded, with 3 hours of non-cumulative support for each session), with 6 months of mentoring.

• Operational support: 12 to 24 months

Business Model & Profitability

Total estimated investment broken down as follows:

• Strategic training (Phase 1): €20,000 to €35,000 (depending on profile and project).

• Operational support (Phase 2): from €35,000 depending on the duration and intensity (excluding legal, advertising, registration, and licensing fees - please contact us).

• Initial investment in the company: variable depending on the project (minimum €50,000, if required depending on the business model).

3-year profitability scenarios: based on the business model.

Intangible benefits:

• Financial security after sports career.

• A new and rewarding professional identity.

• Positive social impact and job creation.

• Extensive network of entrepreneurs and investors.

• Format: Training 100% via videoconference. Entrepreneurial support in person and via videoconference.

• Pace: Weekly 1-hour sessions + estimated 2 hours of personal work per week.

• Languages: Training in French or English (documents available in French or English).

• Class Size: Optimal personalization –› One learner with a lead instructor + one or two other experts depending on the topics covered.